Feed Your Imagination (2022)

Caviar’s latest brand platform is about inspiring/reimagining what food delivery can be — from Selection to Experience to Service. We feature iconic dishes in artful ways to inspire what’s possible.








Deliverables
Paid: TVC, Digital OOH, Social (IG), Direct Mail
CRM: Launch and campaign drip emails
Product: app banners, tiles, flyouts

Caviar Creative team
ECD: Mariota Essery
Creative Director: Gary Williams
Design: Julio Sotomayor
Copy: Matt McEwan, Rachel Dady
Business Lead: William De Ryk
Producer: Jeremy Lewis


TVC
Copy & Art Direction Leads: Liz & Steve (Liz Cartwright / Stephen Lum)
Director: Greg Brunkala
Production: Skunk

Photography
Photographer: Virginie Gosselin  
Art Director: Rachel Lecompte
Production: Velem
Food Stylists: Sue Li, Tyna Hoang